A small business plan is an essential part of starting a home business geared to succeed. Why is a home business plan so important? Do you really need a full-fledged home based business plan? Keep reading...
Small and large business owners alike use business plans to guide their strategic development, as well as to secure funding. But does an online home business really need a business plan? I say yes... and here's why...
A business plan can keep you focused and on the right path to success. Think of your small business plan as a map that shows the way to get to your ultimate business objective, which is to make money, if nothing else.
Most people who start a home business with no real prior business experience have a lot of questions about what a home business plan even entails. So, here is a list of the typical sections of a business plan:
Description of your business, including what you intend to sell. What will your business be about? What business model(s) do you intend to use? How will you make money from it? What is the legal structure? Who will own/run it?
Your purpose. What do you hope to accomplish? Do you have a mission statement? What are your specific goals and objectives?
Competitive analysis. Define your target market, such as work at home moms. Analyze the competition... how much is there? How strong are they? Who are you selling to? How will your business have a competitive edge over other businesses?
Marketing plan. What is your plan for reaching your target market? How will you meet their needs? How will you communicate with your market? What resources will be needed?
Management plan. Outline your day to day operations. Who will be doing the work? Who will be managing the business? Define your staff and suppliers, if applicable. Set timetables.
Financial plan. What will be your exact financial requirements for launching and running this business? How do you intend to fund it? When do you expect to break even and how will you get there?
Although you might have a lot of that info in your head already, taking the time to write it down can help cement it into your brain. It can also help you to see where your plan for your new online business might have holes.
Of course, with a home business, a lot of the info above might not really need to be that detailed, depending on what type of business you intend to start. For instance, if you intend to start a content website, expenses could be fairly minimal, while selling products you need to produce or buy could be potentially a lot more expensive to get off the ground.
If you're ready to start creating a business plan, you might find it helpful to explore one of more of these resources first. I've checked them all out and they each have something unique to offer.
Small-Business-Owners-Tools.com — This website focuses on small business, so some of the concepts might be a bit higher level than the typical new home business owner needs. Still, they offer a really excellent FREE 10-day email course on writing small business plans. I strongly recommend you sign up for the course... after all, it won't cost you a dime!
Sign up for the free business plans course here
Entrepreneur.com — I'm sure you've heard of this site and maybe even bought their magazine at the newstand. It's the quintessential resource and they have a whole series of information on writing business plans:
BusinessPlanMaster.com — Here's a website dedicated totally to writing home business plans of all kinds. It's a really robust resource that you could learn tons from about how to write a small business plan, if you're so inclined.
Start here towards becoming a business plan "master"
Your home business plan should be used to guide and evaluate the direction and actual operating results of your small business. Entrepreneurs and other business owners who sit down to prepare an initial small business plan are surprised to discover that the process is really a corporate self-appraisal and sometimes even a personal self-appraisal that turns out to be truly valuable.
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